Pioneer Music Centre Ad

Old magazine ad for Pioneer brand music centre stereo hi-fi. Circa 1977.

The Pioneer music centre.

What the hi-fi experts say.

“With the advent of the Pioneer M6500 we have an integrated audio system that adds up to no-compromise hi-fi.”

“The quality of the various components i.e. the belt-driven turntable, cassette deck 3-band tuner/amp, is equal to that of Pioneer’s separate units, so respected in the hi-fi enthusiast’s opinion.”

“The auto-return belt-driven turntable, with 4-pole synchronised motor, looks good. Wow and flutter <0.08%, rumble >63dB WRMS (DIN B). Remarkable.
Nice to see a PC135 cartridge as well.”

“Very versatile cassette deck. Excellent wow and flutter of <0.13%, signal to noise ratio>48dB. CRO2 tape frequency response 30Hz-15kHz, LH tape frequency response 30Hz-12.5kHz.  The tape selector and counter are useful too.”

“Superb tuner/amp> FM particularly impressive, with 35dB for stereo separation (1kHz), capture ratio 1.5dB and selectivity (+/-499kHz) 60dB.
I liked the frequency response too, 30Hz-15kHz. MW and LW also incorporated. Very low harmonic distortion, <0.1%. Output is ample with 2 x 18 watts per channel RMS 4 ohms.”

“Since 1938, we’ve been treated to every hi-fi innovation imaginable from Pioneer. Their number of high-performance best-sellers is quite astonishing.”

“It’s altogether a superb piece of equipment”.

What they actually mean.

“It’s a hi-fi system all in one box.”

“The turntable, cassette deck and tuner/amp are made to pioneer’s exacting specifications.”

“Your records will sound marvellous.”

“So will your tapes.”

“The radio’s superb.”

“Pioneer have been making the best in hi-fi for almost 40 years.”
“It’s altogether a superb piece of equipment.

PIONEER (logo)